We conduct business worldwide licensing our trademarks through royalty-based contracts.
CAM since 1945
The Cappelletti family, legal owner of the C.A.M. trademark registered in Italy and major countries worldwide, has royalty-based licensing agreements in place with Italian companies and with retailers operating in China, Russia, Germany and Tunisia. Today, C.A.M. footwear is produced and sold internationally by vendors chosen for their quality, competitive pricing and fair trade practices-even today the global calling of C.A.M. footwear.
The children of C.A.M. senior sanager Luciano Cappelletti, guarantee the quality of every collection entrusted to third-party manufacturers in the spirit of the original, elegant footwear made with the highest-quality materials a benchmark of C.A.M. footwear for over 75 years.
On a business trip to Guangzhou (formerly Canton) China in May 2010, Luciano and son Francesco created and patented an original line of whimsical sneakers based on an idea suggested by Luciano’s daughter Margherita, once again in the spirit of originality that’s continues to be an enduring hallmark of the Cappelletti family.
Smiles Authentic Sneakers are licensed for manufacturing and marketing through an exclusive, royalty-based agreement per nation.
These fun sneakers draw attention to the wearer, leaving a lasting impression for their playfulness.
The right shoe is different from the left, varying in print design rendered in fabric or leather–but with only one, unique, authentic design that brings an inseparable pair of sneakers to life.
For more information, visit the Smiles Authentic website:
By request of a number of C.A.M. clients, the brand Cappelletti Luciano Firenze was launched in 1980, a fresh footwear line for younger women.
In 1982, C.A.M. signs its first licensing agreement for a footwear line with an Australian store chain.
Today, the collections that distinguish the trademark are designed and produced in a Florentine workshop near Dante Alighieri‘s childhood home. The trademark is licensed through an exclusive, royalty-based contract per nation.